Friday, December 20, 2019

Pardon me...Your ignorance is showing!

And there is no excuse!

This is such a pet peeve of mine that I feel the need to post for posterity. explains this very well. Why you should not use an image that shows a watermark. Besides showing your lack of knowledge as to the legality it also shows that you do not conduct your business professionally. It is your decision.

Monday, November 18, 2019

Stock Images and WHY NOT TO USE THEM!

Take it from someone who knows first hand how wrong this can go! I now have to make sure to tell clients that I can not be responsible for any images they send that are not theirs to use.

I used a stock image for a client as a placeholder until they could send me the picture of their own, I completely forgot and left it on the site. About a year later Getty Images contacted the client and $600.00 later my lesson was learned. I took full responsibility for it, but I have learned.  This is one reason why I tell clients to not use stock images. This is one reason I am not a fan of Pinterest.

Google images is a good source to check images.

Read the article here....

Stock Photos - The Basics You Should be Aware Of - SiteProNews: Images are used as part of promotional tools by everyone, from large corporations to small eCommerce stores. Billions of images are seen all around the world on websites, newspapers, and magazines. The question is, where do these images come from? You might be surprised to know that most of them come from stock

Monday, November 11, 2019

AI! What does it mean for U? Change is good!

 Great article on AI, and the Takeaway is....

5. Human skills will be valued. We must build our human skills at
a much higher degree than we’ve been doing. We need empathy,
collaborative skills, leadership skills, the ability to inspire and
influence, and critical thinking. We need to be able to discern truth
from fiction. We need to be more compassionate and relationship-focused.

AI Is Taking Over the Workplace: What Does It Mean for You? - SiteProNews: According to a report by UpSkill America, 24 million jobs in the United States will disappear due to advancements in artificial intelligence (AI). Robots and AI are quickly changing the way we work. Automation has already taken a toll on blue-collar jobs. Between 2000 and 2010, approximately 5.6 million manufacturing

Monday, September 2, 2019

'You Like Me! You Really Like Me!'

Times they are a changing. And since Facebook owns Instagram they should soon follow suit. This does not mean the people who like your page it is referring to likes for particular posts. I am sure there is more to come

Likes on Social Media Don’t Matter Anymore. Here’s What Does Instead - SiteProNews: Instagram is planning a bold move: hiding the like count from the feed. This idea is currently being tested in Canada and, if Facebook + Instagram history taught us something it’s that it will probably be rolled out worldwide soon. There’s one important aspect to be mentioned here: Instagram will still count the

Monday, June 24, 2019

Email Marketing...It is a MUST HAVE!

Social Media Marketing Vs. Email Marketing

Though social media marketing is presently on trend as well, when
compared to email marketing, email marketing is reported to continuously
secure higher ROI in the past several years.

Read the whole story below.

The Cheatsheet to Maximizing Your Email Marketing ROI in 2019 - SiteProNews: When it comes to marketing, regardless of whether it’s digital or traditional, the main goal is to maximize the return on your business investment, especially when you are a small business. Understanding ROI in your small business can indeed make a huge difference between success and failure. ROI is often a tool that

Friday, May 31, 2019

The Truth About SEO

I see it too many times and this article explains things very well. If you invest in SEO, Google Ads or Facebook Ads make sure you are doing it for the right reasons and you see a ROI. You can be #1 and have no money in the bank!

Monday, February 11, 2019

Just Google It!

Google Search Results vary SERPs Web Presence Small Business SEO Search EnginesJust Google it! This is what people just do not understand and how that one statement can be sooooo frustrating!!!!!! and why I ask for a URL instead.

And if you do not know what a URL is, JUST GOOGLE IT!

Read the article here...

7 Reasons Google Search Results Vary Dramatically by Mike McEvoy

Wednesday, January 30, 2019

Why is Grammar Important?

Your brand and your online presence is what potential clients judge you by. Please make it a good one.

This is copied from   |  

What is the big deal? So glad you asked. Let’s get to it.

Good grammar is a brand ambassador.

It doesn’t matter if you’re talking about your personal brand or your business brand — your grammar, spelling and punctuation represents you in the world. It sends the reader a message about your authority and attention to detail. It’s a trust signal; it says, I do good work. You can feel safe hiring me/buying from me/retaining my services.

Conversely, poor grammar harms your credibility and makes you look careless. In fact, four in 10 job applications are rejected due to poor grammar and spelling, according to the global communication skills company Communicaid. People are going to make judgments on your competence and intelligence based on your grammar, whether they realize it or not — and regardless of whether you think it’s OK for them to do so. Right or wrong, bad grammar hurts your bottom line.
It comes down to this: Anything great is error-free. Period.

AND for further confirmation please read this article in Business World.