Thursday, December 6, 2018

Great article from Search Engine Watch, one of  my online resources for SEO. I have never been one to advocate ads, so I am glad to see it made the list. What people do not realize is there are things that will make you higher in the rankings, such as paid back links but are they actually bringing anything to the table or just looks good on paper?

7 things that hurt your SEO rankings

  1. Avoid keyword stuffing
  2. Check your website speed
  3. Never buy links
  4. Become mobile friendly
  5. Get rid of ads
  6. Handle technical issues immediately
  7. Maintain the quality of your guest posts

Wednesday, October 31, 2018

This is not Rocket Science folks! It is SEO!

This is not Rocket Science, but it is SEO. The basics are still the same. I can not stress enough the importance of organization. Your navigation of your web site is key to people coming back to it.
This along with the other things mentioned in this article is just basic good web design, which Google loves. Want to know more?

5 UX tips for better SEO results

Monday, October 29, 2018

Digital Marketing on a Budget: Your Complete Guide - SiteProNews

 Marketing 101-This article simply and concisely explains how to market your business today. Pay attention to the  Who, What, Where, When, Why and Which. I try and convey this to clients every day. Also I love this take away on Email Marketing...

Some studies
say that email marketing done right can have an ROI of up to 4300%. If
this percentage sounds too good to be true, take a moment to think about

Email service providers like MailChimp offer 100% free plans, so your financial investment is minimal...

Read the complete article below. 

Digital Marketing on a Budget: Your Complete Guide - SiteProNews: Ever dream about the awesome things you could do to promote your company if you had a nearly unlimited budget? We all do! If you find yourself envying the likes of Apple and Coca-Cola who seem to be everywhere, I have some news for you: not even they have an unlimited budget. Much like all of us, they still have to

Tuesday, October 16, 2018

$0 Marketing Ideas for Local Businesses - SiteProNews

This is what I tell clients every day! You do not have to spend a lot of money on marketing if you know the ins and outs. I KNOW THE INS AND OUTS!

Did you know that content is still KING? Having your content google friendly is mandatory!

Did you know that you have to have the same exact business information about your business or it may not work? Example even having 223 Drum Street on Google and then 223 Drum St on other online media sources makes a big difference.

$0 Marketing Ideas for Local Businesses - SiteProNews
: Owners of local businesses, especially ones that are just starting out, almost always find themselves stuck in a conundrum. A vicious cycle of sorts, if you will. And that’s this one: Marketing your business when you’re on a tight budget can be difficult. You can’t go about splurging money on banners, Google Ads, and

Monday, September 17, 2018

Writing for Rankings: How to Create SEO Content that Ranks High - SiteProNews

 SEO is a science and it forever evolves. Are you keeping up?

Writing for Rankings: How to Create SEO Content that Ranks High - SiteProNews: I know, it’s hard to keep up with all the changes in the SEO world. Especially if you keep reading articles by gurus who claim that ‘this small trick will help you rank instantly.’ Let me save you your money and your privacy: it won’t. Don’t give them your email address to download something with this title. And,

Friday, August 10, 2018

Speak it into Existence-The Implications of AI in Digital Marketing - SiteProNews

 The future is here...What does AI mean for your business?  Read below to see how it may impact you.

The Implications of AI in Digital Marketing - SiteProNews: You don’t need a marketing degree to see how the digital transformation has changed strategies for businesses large and small. Digital marketing has experienced a revolution in recent years, from individualized experiences and personalization to machine learning and artificial intelligence. Have you ever wondered

Monday, August 6, 2018

10 Tips and Tricks to Stay Safe on Social Media - SiteProNews

I always try and inform new clients of the tips for working Social Media. It can be one of your best marketing tools available for FREE, if you know how to work it.

Did you know when you link to your website from social media you will get traffic which in turn boots your rankings in SEO (Search Engine Optimization).

10 Tips and Tricks to Stay Safe on Social Media - SiteProNews: Many of us spend a large amount of our time on social media—Facebook, Instagram, Tumblr, Twitter, or other sites. We share our pictures, our feelings and our memories. However, we also share a lot of personal information on these sites, whether we know it or not.  Because of social media’s large presence and the

Monday, July 30, 2018

Designing a Logo For Your Startup? Here Are 6 Important Things to Consider - SiteProNews

 This article says it like it is. I try and tell customers you should always have a logo that looks good in black and white. It is just good design.

Designing a Logo For Your Startup? Here Are 6 Important Things to Consider - SiteProNews: You have finally made up your mind to take your startup to the next level. Now, it’s time to design a stunning logo for your business.  Your logo should be flexible and unique. It should be able to properly define your brand personality.  So, how do you create the perfect logo?  Paul Rand, the famous logo designer

Saturday, July 28, 2018

SEO-It is not Magic..Just good common sense

This article sums up what I try and tell clients about SEO.  Everyone always asks about SEO and thinks there is a magic wand you can wave to get placed in the Snack Pack. If you do not take anything away from this at least know this.

...Any SEO ‘expert’ who tells you they know exactly how high you
will rank if you use their ‘unique methods’ (and pay for them dearly, of
course) is a crook. You should run as fast as you can.

And also that the article mentions UPDATING! Yes, Google likes to see new and fresh content. Read further....

SEO 101: Top 7 Ranking Factors that Matter - SiteProNews: There are few industries more shrouded in mystery than SEO. We all know it’s not an exact science.  Any SEO ‘expert’ who tells you they know exactly how high you will rank if you use their ‘unique methods’ (and pay for them dearly, of course) is a crook. You should run as fast as you can. The truth is we need to test

Thursday, May 17, 2018

All the Good Guys Wear White Hats

 No Black Hat Here....I hear this term is getting ready to ride into the sunset and before it does read what it means.

6 Black Hat Link Building Tactics that Will Tank Your SEO - SiteProNews: “Good SEO work only gets better over time. It’s only search engine tricks that need to keep changing when the ranking algorithms change.” – Jill Whalen, SEO consultant, speaker, and writer It’s no secret that link building is one of the single most critical skills in the entire SEO discipline. Learning the process of

Wednesday, May 2, 2018

Salukitecture: Typography 101

 Very good article on type!

This is what I have been saying for years!!!!

Another form of bastardization is stretching the text using
a percentage creating a WordArt effect. This should be avoided at all cost as
the result is almost always read as amateurish at best, and a complete lack of
care for a project at worst.

Salukitecture: Typography 101: Typography 101 By: Josh Rucinski One of the biggest complaints I hear from my graphic designer (my wife!) is the lack of typography ...

Tuesday, May 1, 2018

7 Questions to Evaluate the SEO Health of Your Website - SiteProNews

 This is a very good guide for basic SEO for every website. SiteProNews usually has all the answers.

7 Questions to Evaluate the SEO Health of Your Website - SiteProNews: Let me start by saying that there is no perfect website. Not from an SEO point of view and not from any other point of view. I’m willing to bet that even the “big” ones have a few skeletons in their HTML code, a typo in their content or a few 404s. After all, if the likes of Facebook and Google get buggy sometimes,

Thursday, January 25, 2018

The Game-Changing SEO Guide for 2018 from SiteProNews

Alexa, what is new in SEO?

The future is here, for now. Google may change that at anytime!

The Game-Changing SEO Guide for 2018 - SiteProNews: No, this is not a post about SEO predictions for 2018. This is a guide based on strategies that are already working and that will work even better througho