Email vs Social Media Marketing: The Facts - SiteProNews

Email Remains Dominant


Undoubtedly you know a few people who have resisted the social media
revolution. They pride themselves on staying off Twitter and Facebook
and not even knowing what a hashtag is. But those people still have
email, don’t they. Email remains the most dominant form of digital
communication. Ninety-one percent of consumers use email daily.


By contrast, only 74 percent of online adults use social networking sites. By focusing on social media at the exclusion of email, you could be missing out on millions of potential customers.





Email vs Social Media Marketing: The Facts - SiteProNews