Monday, June 24, 2019

Email Marketing...It is a MUST HAVE!

Social Media Marketing Vs. Email Marketing

Though social media marketing is presently on trend as well, when
compared to email marketing, email marketing is reported to continuously
secure higher ROI in the past several years.



Read the whole story below.



The Cheatsheet to Maximizing Your Email Marketing ROI in 2019 - SiteProNews: When it comes to marketing, regardless of whether it’s digital or traditional, the main goal is to maximize the return on your business investment, especially when you are a small business. Understanding ROI in your small business can indeed make a huge difference between success and failure. ROI is often a tool that

Friday, May 31, 2019

The Truth About SEO

I see it too many times and this article explains things very well. If you invest in SEO, Google Ads or Facebook Ads make sure you are doing it for the right reasons and you see a ROI. You can be #1 and have no money in the bank!

https://www.sitepronews.com/2019/05/31/5-ways-you-may-be-wasting-money-on-seo-without-knowing-it/

Monday, February 11, 2019

Just Google It!

Google Search Results vary SERPs Web Presence Small Business SEO Search EnginesJust Google it! This is what people just do not understand and how that one statement can be sooooo frustrating!!!!!! and why I ask for a URL instead.

And if you do not know what a URL is, JUST GOOGLE IT!




Read the article here...

7 Reasons Google Search Results Vary Dramatically by Mike McEvoy


https://www.webpresencesolutions.net/7-reasons-google-search-results-vary-dramatically/

Wednesday, January 30, 2019

Why is Grammar Important?


Your brand and your online presence is what potential clients judge you by. Please make it a good one.

This is copied from   |  

What is the big deal? So glad you asked. Let’s get to it.

Good grammar is a brand ambassador.

It doesn’t matter if you’re talking about your personal brand or your business brand — your grammar, spelling and punctuation represents you in the world. It sends the reader a message about your authority and attention to detail. It’s a trust signal; it says, I do good work. You can feel safe hiring me/buying from me/retaining my services.

Conversely, poor grammar harms your credibility and makes you look careless. In fact, four in 10 job applications are rejected due to poor grammar and spelling, according to the global communication skills company Communicaid. People are going to make judgments on your competence and intelligence based on your grammar, whether they realize it or not — and regardless of whether you think it’s OK for them to do so. Right or wrong, bad grammar hurts your bottom line.
It comes down to this: Anything great is error-free. Period.

AND for further confirmation please read this article in Business World.

https://www.businessworld.ie/news/10-Reasons-Why-Business-Writing-Skills-Are-So-Important-569924.html


Thursday, December 6, 2018


Great article from Search Engine Watch, one of  my online resources for SEO. I have never been one to advocate ads, so I am glad to see it made the list. What people do not realize is there are things that will make you higher in the rankings, such as paid back links but are they actually bringing anything to the table or just looks good on paper?




7 things that hurt your SEO rankings


  1. Avoid keyword stuffing
  2. Check your website speed
  3. Never buy links
  4. Become mobile friendly
  5. Get rid of ads
  6. Handle technical issues immediately
  7. Maintain the quality of your guest posts

Wednesday, October 31, 2018

This is not Rocket Science folks! It is SEO!

This is not Rocket Science, but it is SEO. The basics are still the same. I can not stress enough the importance of organization. Your navigation of your web site is key to people coming back to it.
This along with the other things mentioned in this article is just basic good web design, which Google loves. Want to know more?

5 UX tips for better SEO results

Monday, October 29, 2018

Digital Marketing on a Budget: Your Complete Guide - SiteProNews

 Marketing 101-This article simply and concisely explains how to market your business today. Pay attention to the  Who, What, Where, When, Why and Which. I try and convey this to clients every day. Also I love this take away on Email Marketing...



Some studies
say that email marketing done right can have an ROI of up to 4300%. If
this percentage sounds too good to be true, take a moment to think about
it.



Email service providers like MailChimp offer 100% free plans, so your financial investment is minimal...




Read the complete article below. 



Digital Marketing on a Budget: Your Complete Guide - SiteProNews: Ever dream about the awesome things you could do to promote your company if you had a nearly unlimited budget? We all do! If you find yourself envying the likes of Apple and Coca-Cola who seem to be everywhere, I have some news for you: not even they have an unlimited budget. Much like all of us, they still have to