Wednesday, August 20, 2014

When Google Hits Your Web Content: Avoiding the eBay Dilemma - SiteProNews

 In a nutshell...

1. Make Sure Your SEO Strategy Matches Google’s Guidelines.
2. Avoid Common Black Hat SEO Tricks.
3. Craft Quality, Likeable Content.

Read the entire article
When Google Hits Your Web Content: Avoiding the eBay Dilemma - SiteProNews

Sunday, August 10, 2014

SEO's Two Most Important Tactics | SiteProNews

 Am I preaching to the choir here?



The ever changing world of SEO and how it affects your online presence. If content is KING, then SOCIAL MEDIA is QUEEN!! Snippets here and link to article.



 Your #1 Focus: Viral Content

With every passing day and marketing fad, content strengthens its stronghold as the most important factor in your SEO strategy. Chances are you’re sick of hearing how critical great content is. In order to prove this notion, I’ll share with you some current stats, just in case the urgency to continuously create relevant and stellar content hasn’t yet impacted you.

Social Media’s Role in Great SEO

The second most important factor in lasting and productive SEO is social media. They are exclusive practices with significant impact on each other.

Before I dive into what works in social, it’s necessary to dispel a core myth on how the two relate. Social signals do not themselves increase your SERPs. They are two completely different metrics. Amassing a boatload of Twitter followers and comments won’t improve your search results. Not by itself.





SEO's Two Most Important Tactics | SiteProNews

Monday, June 2, 2014

The Wrath of Panda: Googles New Algorithm Update | SiteProNews

 And the bullet points are:

  • Never copy, steal, or scrape content from another site and claim it as your own.
  • Resist the urge to predominantly keyword-stuff your site’s content.
    Keyword stuffing is no longer a boon for a site’s rankings, thanks to
    Panda’s prowl, so cease and desist this archaic and damaging practice.
  • Ensure all your content is readable to humans, not search engine bots.
  • Create the highest quality, original content possible.
  • Every time you publish a new piece of content, ask yourself the
    following: “Would I publish this in a major news outlet and feel proud
    to put my name as the author?” If your answer is ever a no, don’t
    publish it to your site.
  • Publish content on a regular basis; sites with nothing but outdated and irrelevant posts are potential penalty targets.
  • Make sure all backlinks are high-quality; never accept links from
    questionable sources. If you have offending sites as link partners, your
    site is also implicated.
  • Double check that your site is technically sound, built with SEO in
    mind. Sites with security risks and obvious viruses are also affected.


The Wrath of Panda: Googles New Algorithm Update | SiteProNews