Saturday, May 18, 2024

BAD FLYER DESIGN EXAMPLES.......

 As a professional graphic designer for 40 years...yes before computers, I have to look away every day at some of the flyers I see online in social media. There is NO design. NO flow. NO professionalism. If you want to market yourself, you should represent yourself and your business as a professional and not with an attitude of, "Yeah, my kid could do that". And yes they probably can but it will also look like it unless they have a degree in graphic design. I have paid my dues and done my time. And as a friend of mine, who shall remain nameless (Patti) and I say, DAM@%#  IT, I'm a professional.

Check out some BAD FLYER DESIGNS

This article pretty much covers most of the common mistakes made in design so you won't make them.

 This is one of my favs! I would get into trouble if I posted some of the ones I see in my neck of the woods.




 

Saturday, April 6, 2024

People Don’t Read Online—They Scan. This Is How to Write for Them

 

 How Users Read on the Web



A co-worker and I wonder if people even read the copy in posts when questions asked has the answer in the post text. This article explains that people do not read online, they scan.

All people do not read in the same way. I have tried to tell clients that think posts should be in book form to remember to just HIT IT AND QUIT IT! In other words. Just the facts. No fluff, no long adjectives, and no unnecessary and's or the's and keep it as short and to the point as possible. Scanning allows readers to avoid informational overload. Which type of scanner are you?

And be sure and read the 10 helpful tips for maximum readability.

 Take me to the article....