Online Marketing Is Not Just About Having A Website

The power of marketing and social media is present everywhere.
This guy is great! Confirming everything I have been saying. Never put all your eggs in one basket as my mother used to say. I find it amazing at the people who start a business on a whim and have no marketing plan whatsoever. You do not need an extensive plan just start small and let word of mouth do the rest. As long as your word of mouth is good word.

Same As It Ever Was!

Seems that for the moment everything with SEO is remaining the same. Content is still King and Mobile Friendly is Queen.





The Top 3 SEO Ranking Factors in 2017 - SiteProNews: “Good SEO work only gets better over time. It’s only search engine tricks that need to keep changing when the ranking algorithms change.” – Jill Whalen, Tr

The Power of Email Marketing! If you do not use it, you lose it. Customers that is!

 Email is still a significantly more effective way to acquire customers than Social Media!



 The article below explains that Email marketing is the most important aspect of a business these days.

If you would like to learn, I can help.


The Best E-Mail Openings to Reel in Readers - SiteProNews: The opening sentence has plagued all kinds of writers for centuries. Letters, novels, pitches, marketing e-mails, and more – all need a solid opener that...

Update, Update, and again UPDATE

 Google does not like is a stale website, or one that is not updated.  One of the most important things you can do is update it. This is confirmed by the article below in SiteProNews.





 Sure, a website that’s updated infrequently won’t get you too far. But once you’ve gained a solid domain authority and created an editorial calendar that you stick to, the traffic is yours to have and to hold.







How to Choose Keywords that Really Matter - SiteProNews: Unlike PPC ads, organic traffic is the gift that keeps on giving. When you diminish your PPC budget, your traffic goes away. When it comes to SEO and conte

How to Increase Your Brand’s Online Ratings - SiteProNews

Working with clients on this is an every day thing now. The impact of social media is staggering. It gives a whole new meaning to "Word of Mouth"  is the best advertising.  This article is great at summing it up.



How to Increase Your Brand’s Online Ratings - SiteProNews: “Your brand is what people say about you when you’re not in the room.” — Jeff Bezos, founder and CEO of Amazon.com Do you want to know the single most impo

DO NOT ASSUME SEO can be the sole element of a marketing strategy.

Many clients have a misconception of SEO and how it plays a role in your overall marketing plan. I try to explain it but this article at SitProNews goes into detail about it.

SEO is Critical to Your Overall Marketing Mix

SEO is one of the most effective channels for driving leads and
sales; in fact, some businesses wrongly assume it can be the sole
element of a marketing strategy.


SEO alone, however, cannot launch a brand into stratospheric success.


In order to grow your small business into a large company, it is
vital that SEO is leveraged alongside social media marketing, PPC
advertising, content marketing, email marketing, consistent branding
efforts, and other supplementary strategies.



Click link below to read entire article



4 Reasons Why Brands Must Plan SEO Strategies - SiteProNews: “If you don't know the user intent behind the keywords you're optimizing for then you're doing it wrong. Also, if you’re optimizing for keywords vs. the ne

5 of Today’s Biggest eCommerce SEO Blunders - SiteProNews

And what have I been saying for the past 6 months????

BLOG and SSL. You just gotta have iiiiiiiiiiiiiiiiit!





5 of Today’s Biggest eCommerce SEO Blunders - SiteProNews: “You can’t just open a website and expect people to flood in. If you really want to succeed you have to create traffic.” — Joel Anderson, former president

Turn Facebook Into Your Brand’s Money Maker - SiteProNews

 Very Interesting!!! The power of social media and video is evident. Google still owns the internet. But could that be in jeopardy?





Turn Facebook Into Your Brand’s Money Maker - SiteProNews: “By the year 2020, 85 percent of buyer-seller interaction will happen online through social media and video.” — Josiane Feigon, president and CEO of TeleSm

Marketing? What is in your Plan?

 One of the most important aspects of your business is marketing. If you do not keep up with the current marketing trends there is another business that is and will succeed while yours will not keep up. A website alone will not guarantee sales. There is a whole network of marketing and the key is to start local and build from there.

Over the past 20 years marketing has changed drastically and what worked then is just not relevant now. The article below will help get you started.

5 Steps to Creating a Marketing Plan

6 Easy Ways to Build a Killer E-Mail List from Site Pro News

 EMAIL MARKETING- Why you have to have it!



6 Easy Ways to Build a Killer E-Mail List - SiteProNews: Yes, e-mail is still a cost-efficient and high-value way to deliver your marketing messages to potential and current clients. But only if you have a killer

New Ways to Feature Your Products on Google - SiteProNews

 Considering that Google processes more than 2.3 million searches per minute
(with a sizable portion undoubtedly going to Images) the potential for a
business’ products to be discovered through Google remarkably
increases.



New Ways to Feature Your Products on Google - SiteProNews: “With these new features, Image Search may be your best new accessory. Or at least a useful tool to find apparel that suits your style and your wallet.” —

SEO Automation: Everything You Need to Know - SiteProNews

 It all starts with a well-designed website. Do you know the Google basics?



Today, SEO is a $65-billion industry;
and it is still growing. Despite its age and influence, many small
business owners are still left feeling perplexed about its tenants and
limitations.


Search optimization novices are likely to become somewhat discouraged when they repeatedly hear that SEO results take time build and that it is a long-term strategy as opposed to a quick fix.





SEO Automation: Everything You Need to Know - SiteProNews: “SEO is like building your reputation in society. It’s not a one day job, rather, it takes significant time and patience to see the results.

How Long Does it Take to See SEO Results? - SiteProNews

SEO IS NOT A QUICK FIX!

How Long Does it Take to See SEO Results? - SiteProNews: “SEO is a long term game. It needs hard work, consistency, smartness, and most importantly patience.” – Robin Khokhar, founder of Tricky Enough When a comp

This isn't rocket science, but it is SEO!

Google changes things up all the time, but basic good web design is key to any website. If your site does not meet the current google guidelines it should be redesigned.

This isn't rocket science, but it is SEO! This article from SitePro News about covers it!




5 Tips for a SEO-Focused Site Redesign - SiteProNews: “Digital design is like painting, except the paint never dries.” – Neville Brody, owner of Brody Associates In the same way that technology is constantly e

5 Ways to Make SEO More Affordable - SiteProNews

 What is your online presence saying about you? You need to know. Whether you hire a firm to control your social medial or do it yourself. You need to have control!





5 Ways to Make SEO More Affordable - SiteProNews: “SEO is all about the daily hustle. Build good links. Write content that people and search engines care about and love. Check your technical stuff (there’s